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Nov
13th
Sat
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TVAdsview.com Review 2

Among all the TV advertisements I have ever watched, both locally and internationally, this is one-of-a-kind. Apart from its brilliant style, it was really very creative.  I also realized how this Coca-Cola commercial to make impact in the lives of many viewers. I saw the different versions in different languages such as in English, Spanish, and even in Argentinean, however it was still the Filipino version that I appreciate a lot.

In the advertisement, they tried to tell us that their product was made for everyone, no matter what their races, occupation, beliefs, and identity. They aimed to showcase that Coca-Cola is for everyone. That it is for the fat and for the skinny, for the tall and for the short, for those who love laughter, for the thirsty, for the basketball player, for the family, for the laundry maid, for the timid, for the tidy, for the couples, for those who sweat in out of work, for the sentimental, for “I love you”, “I love you not”, “I love you a little”, “I love you a lot”, for day, for night, for the country, for the original, for those who count, for the hairless, for the book lovers, for those who are alone, for the whole gang, for the open minds, for the first kiss and for the last, for the DJ, for the clear, for those who stand out, for siblings, for those whose voices are free, for us, for everyone. This commercial is very amazing since it is for everybody.

Their commercial was so simple. They did not use any popular celebrities to endorse their products. All were done and starred by their different Coca-Cola products - packaging, size, and volume. It was shoot in a such a manner that it symbolized people’s differences.

I really appreciate the shifting of each Coca-Cola concept while showing to whom was it really for. I give my two thumbs up to those who created and conceptualized that advertisement. That was really a great one!